Conduct your next UX or market research with smartphone eye tracking to find out.
Measure attention with oculid’s outstanding remote eye tracking technology.
Learn about users‘ behavior by screen videos, clicks, success rates, task duration.
Gather opinion by custom questionnaires and the thinking aloud method.
Use the platform to define tasks and corresponding URLs for test users. Select suitable measures with one click and compile the test within minutes. Send out an invitation with all necessary information thanks to our comprehensive invitation template.
Let test users download the oculid app from their app store and run the test with all necessary instructions conveniently on their phones,- wherever they are. Benefit from farther reach and cheaper test user acquisition costs as well as from greater validity of the results as test users use your application in their natural environment.
Check your results from the moment the first test user uploads their data. Replay test users screen videos along with their gaze paths, clicks and testers’ verbalizations to find out what testers attend to and why they act the way they do. Compare successful task completion and task duration between participants and tasks and create meaningful graphs for reports.